Hi Folks,
In my role as a brand strategist I have been asked to contribute an article to Branders Magazine, an American magazine dedicated to our profession and those interested in branding. My topic is on Leadership and Branding, and I would love the opinion of the business community about leadership. Could I please ask if you could please reply to these 4 questions?
1. What is your definition of leadership, generally?
2. What do you think are the qualities and values that are necessary to make a strong leader?
3. How do you think you can get to a point where you can lead effectively?
4. When do you think leadership fails?
Thank you so much in advance and I would really value your opinion 🙂
Kind regards
Barbara
CUBE Design